Optimise your digital channels with purpose

I help marketing teams with inbound growth by integrating SEO, PPC, UX, CRO, and analytics into a single ecosystem. Convert your traffic and insights into measurable business outcomes, without hiring more people or wasting budget.

You get clear priorities, data-led insights, and hands-on execution focused on what actually drives leads and long-term results.

No bloated roadmaps, no disconnected channels: just digital marketing support for teams that need sustainable inbound growth.

B2B marketing analytics consultancy
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Why work with a specialist freelancer

  • Senior consultant digital marketing

    Senior expertise from day one

    You work directly with an experienced specialist. Strategy and execution remain aligned, with no handoffs to junior teams or account layers.

  • Digital marketing data onboarding

    Faster execution, fewer dependencies

    No internal approval chains or agency overhead. Decisions are made quickly and changes are implemented cleanly and on-brand.

  • SEO, PPC, UX and analytics

    Digital Marketing as an ecosystem

    SEO, paid search, website UX, and analytics are treated as a single inbound system, improving efficiency and lead quality rather than competing for attention.

  • Business needs data

    Strategy built for your business needs

    Priorities are set based on your goals, resources, and constraints - not pre-packaged services or agency templates.

  • A dashboard with analytics data, including graphs, sales figures, and revenue statistics.

    Reliable data you can act on

    Analytics, tracking, and attribution are treated as production systems, not afterthoughts. I ensure GA4, GTM, and CRM data can be trusted so decisions are made with evidence, not debate.

  • A list of documentation topics for handover

    Built to last beyond any one person

    Work is documented, structured, and handed over properly. Your inbound systems remain understandable and maintainable, reducing dependency on agencies or individuals.

How I deliver sustainable inbound growth

Engagements are typically diagnostic-led or delivered as ongoing fractional support, depending on your goals and internal capacity.

01. Digital marketing audit and funnel diagnosis

I assess your inbound funnel, analytics, and conversion performance to identify where effort will deliver the highest impact before any execution begins.

02. Inbound marketing prioritisation based on business impact

Work is prioritised around lead quality, conversion optimisation, and commercial focus, ensuring time and budget are focused on what actually moves the needle.

03. Senior-led execution across SEO, PPC, and website optimisation

I retain direct ownership of strategy and delivery across channels, coordinating where needed while maintaining quality, alignment, and momentum.

lET’S START A CONVERSATION

Ideate to improve your inbound funnel

If you’re looking for a senior digital marketing specialist focused on long-term performance rather than short-term tactics, get in touch to discuss your goals.